In 1981 the Bruce Family started their kitchen design and manufacturing company on their farm in South Gippsland, Victoria.
Through the years the company has grown into the industry-leading design firm and technologically advanced manufacturer it is today.
Dan is a 2nd generation multi-award-winning designer and cabinet maker with over 20 years experience. He is an Accredited HIA GreenSmart Kitchen & Bathroom Professional and a fully qualified cabinet maker, builder and designer of kitchens, bathrooms and interior spaces.
Carrie provides the behind-the-scenes day-to-day management of both the manufacturing business and VerdeLife. Her focus is on sustainability and maintaining their reputation for outstanding quality, customer service and satisfaction.
Their team includes fully qualified and apprenticed cabinet makers who are equally as passionate about quality craftsmanship.
Dan and Carrie live near their factory with their baby daughter and family dog.
In 2015, they embarked on pursuing an idea that would allow Dan to harness his head, his heart and his hands … through creative design and establishing a higher purpose for their cabinetry. Their vision is to serve as a ‘flag to show people the way’ in terms of promoting premium quality, sustainable cabinetry at an affordable price.